Blogging: soooo 2004? – I’m not Convinced.

In a recent Wired Magazine article, the case is made that the days of blogging have long passed their prime. With flying accusations of cluttered blog space being overrun by professional bloggers, Paul Boutin argues that your blogging days should be over. In exchange for your witty takes on everyday life on your blog, he suggests relying on alternate media tools such as Twitter, Facebook, and Flickr to share your thoughts.

I, for one, am not about to jump ship on the blog-o-sphere. It is true though, that there is endless clutter in the world of blogging today. However, that doesn’t mean you should stop blogging, rather you should venture to offer better quality and more targeted content to your readers. By catering your blog to a specific niche market, instead of a blog about everything you have a better chance of standing out.

This is where tools such as Facebook, Twitter, Flickr, etc… can be a blogger’s best friend. I can not think of a better, more effective means of promoting your blog than reaching out to people who are already in your social circles. Chances are, these people share plenty of interests with you and would be interested in what you have to say.

Think of a blog like an octopus. Your blog is the body, and each social networking tool acts as one of the arms helping the octopus to thrive. It’s still worth taking the time to “craft sharp, witty blog prose” and then express yourself to your potential audiences on your social networking sites.

The days of blogging are not over. So go ahead, be as clever as you want to be. And of course, keep reading this blog!

This post can also be read on the MGH WOM Blog


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